Issue 9 – July 2016
At Draper, we talk a lot about how all eight TecVision projection viewing surfaces are certified by the Imaging Science Foundation for color accuracy.
But is color accuracy important?
Screens can have a major impact on color. For example, manufacturers can add blue tint to the screen to fool our eyes into thinking the image is brighter. When you tinker with the makeup of a screen surface in that way, however, it throws off how viewers perceive image colors because reds and greens aren’t there to present a color-accurate image.
Why is that important?
In telemedicine, should doctors be able to see the correct colors when viewing CT Scans or other medical imaging? How important is the right color of green for that corporate logo or to view the works of the Masters at the college of arts? Remember the social media frenzy that centered around the dress that was either blue and black or white and gold depending on various factors, including the screen on which it was viewed?
The people at the Imaging Science Foundation have researched how we see projected and other electronic images, including what impact color, contrast, and other factors have on how we perceive those images. To obtain ISF certification of a screen is not easy, so when they stamped it certified you know it really is not affecting the colors. At all. Period.
Coming up in September, we want to give you the opportunity to see just what we’re talking about. The week of CEDIA we will be presenting an ISF certification course in Dallas. The three day class will be September 11-13 from 9am-6pm at the Dallas Center for Architecture, 1909 Woodall Rodgers Frwy, Suite 100, Dallas. Sign up now—spaces will go quickly! You can get in touch with me if you have any questions.
And speaking of CEDIA—get a free show pass when you register using the code DraperAV16! You can click here to register.
For a closer look at ISF certification and what it means, meanwhile, see this white paper.
Happy World Emoji Day!
Wait—you’ve never heard of World Emoji Day? Or are you wondering what an emoji is?
An emoji is a digital icon used in place of words. So, for instance, instead of typing “I’m happy” in your text or email, you can just select a smiley face from your list of emojis. Emojis are either the latest step forward or backward in our ever-changing—and ever quickening—written communication, depending on your outlook.
It’s easy to view such developments with disdain or even fear, and worry about their impact on language and culture. It’s important to remember, however, that our language and communication methods have always been evolving.
For instance—do you know the origin of the totally textable, totally Valley Girl-sounding phrase “OMG (for Oh, My God!)?” No, it wasn’t a teenager at a 1990s Tiffany concert, nor was it a snarky revelation by an early texting smarty. OMG actually dates back to 1917, when it was first used in a letter from Lord Fisher to Winston Churchill.
“I hear that a new order of Knighthood is on the tapis—O.M.G. (Oh! My God!)”
Way back in the late 16th and early 17th centuries, Shakespeare was busy inventing more than 1700 words—including besmirch (Hamlet), and majestic (Julius Caesar).
One neat thing about communicating with emojis is that it lets you get to the heart of the matter as quickly as possible. No corporate doublespeak, obtuse wording, or confusing jargon.
Change is never easy. It can be scary. But perhaps it’s better to make the waves and be part of the change than it is to be pulled along by forces outside your control.
On the other hand, I find communicating finer topics and more intricate details to be much more difficult using emojis. This fact has been made clear to me through this exercise.
In the end, it’s all about making communications simpler, and using the appropriate tool for the job at hand.
Draper (yes, here’s the tie-in!) takes this attitude. We’ve continued innovating and evolving. To make our customers’ jobs simpler we’ve developed several online tools, such as the Projection Planner. We’ve also developed products like Optically Seamless TecVision that make it simple to address very specific needs.
And there’s more to come.
We won’t say just what right now, but be on your toes: look for more innovation from Draper in the near future!
By the way, if you want to read an entire blog post in emoji, click here! And see if you can decipher it!
Our own Terry Coffey has once again been chosen as one of the “CEDIATweeps” for 2016. These are social media people who are chosen by CEDIA to promote the 2016 expo, September 13-17 in Dallas. So don’t forget to register with the code #DraperAV16, so Terry will get credit in the race to see who is the Top Tweep!
Technology Integrator Magazine is accepting nominations for the 2016 Impact Awards. For these awards, they want to hear from you about the products and services out there that help you get the job done. They want to know what you think are the innovative solutions out there.
We were thinking that a couple of Draper products would be perfect for these awards! First of all, there’s our Access FIT, the smaller version of our Access screens designed to fit into smaller spaces where there isn’t much room. The same goes for our AeroLift 35, the smallest projector lift on the market! And don’t forget 8K-ready, ISF certified TecVision, our premium projection viewing surface line that gives us the ability to develop new custom formulations to provide solutions in an ever-changing AV world!
The deadline is close of business July 29. To nominate Draper products you like, or others, click here, and thank you for your consideration!